Crowdsourcing magazine literacy

We are exploring ways to crowdsource components of our literacy work to broaden and deepen our community impact. We are building a simple, global, assembly line process for the collection, sorting, and delivery of new and gently read magazines to new readers – children and moms in homeless and domestic violence shelters, foster care, mentoring, and job training programs. Simple, elegant solutions executed by masses of hands, hearts, and minds will ease the replication of our ideas and the engagement of our stakeholders. The labor and information intensive tasks that help to describe our magazine inventory for our literacy agents can be broken down into bite-size pieces for scores of volunteers to add-value and then re-assembled into our global literacy marketplace for consumption by literacy programs and their clients. For example, the better job we do describing our magazines and their content, the easier it will be for literacy programs to request specific items and bundles to meet the reading needs and interests of their own clients. This will improve the quality of matches between available reading materials and literacy needs, increasing the contribution of our combined effort, while reducing waste and inefficiency where resources are already scarce.

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